McGinnis Ranch

Market Days




Sandi McGinnis-Garcia, and Sara Evett, mentored by Howard McGinnis, along with 7 full-time employees.


17.5 acres in Watsonville, about 99 miles from the Ferry Plaza Farmers Market.

Farm History

Howard started the farm in 1968. He is mentoring his daughter, Sandi, and his granddaughter, Sara, to pass on the many hard-learned lessons of the trade. Sandi and Sara wish to continue farming, keeping all the long-time employees and making the transition to organic, starting in 2016. All products are directly marketed through farmers markets.




The farm’s soil fertility is maintained by cover crops, compost, and crop rotation. They have a diligent weed management regime and add hedgerows and beneficial insect attracting plants for pest management.

Water Use

Mostly drip irrigation, and some sprinkler irrigation from the 2 deep wells on the farm.

Weed Control

As much as possible, Howard controls his weeds with hand and machine cultivation, and burning with a propane torch. He does use some herbicides as well.

Pest Management

Howard uses an Integrated Pest Management (IPM) approach that includes beneficial insects, crop rotation and some pesticides. All of his produce is pesticide free.

Fun Fact

McGinnis Ranch is steep: it sits on a 12% grade. The harder it rains, the less fun it is for Howard, who sometimes spends days replacing soil that has washed down the hill. But the grade allows maximum sun exposure and extends the farm’s season significantly.


Watsonville, California


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