January 12, 2007
~ This is the Weekly E-letter of the Center for Urban Education about Sustainable Agriculture ~
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Special events & announcements

Citrus Celebration

On Saturday, February 3 from 10 am to noon, CUESA kicks off its 2007 culinary programs with a celebration of citrus fruit. Large and small, sweet and sour, from kumquats to mandarins to pomelos, citrus season is in full swing. Come celebrate with a cooking demonstration, an assortment of citrus recipes to take home, a conversation with a citrus grower, educational displays, a fun citrus quiz, and a tasting of citrus in its many forms. Our best wishes go out to California citrus farmers, whose livelihoods depend on their crop making it through tonight's freeze.

FDA declares safety of food from cloned animals

At the end of 2006, the FDA declared meat and milk from cloned animals to be safe for consumption. Click here to read an article that ran in the San Francisco Chronicle, and here to submit your comments to the FDA.

Tune in to West Coast Live tomorrow

Janet Brown and Marty Jacobson of Allstar Organics will be guests on the nationally broadcast radio variety show West Coast Live tomorrow, January 13, from 10 am to 12 pm. West Coast Live will be broadcasting from the Ferry Building every Saturday for the next five weeks, and you can be part of the live audience and see some of your favorite farmers and other inspiring guests. Tune in by radio to KALW 91.7. More information at www.wcl.org.

This week’s feature: A subtropical favorite

With tonight’s temperatures set to take a rare dip below freezing in the Bay Area and drop to the teens inland, the subtropics seem a world away. Fortunately, we are near enough to that climatic region (from around 23.5 to 35 degrees of latitude) to enjoy its abundant winter harvest. At the farmers’ market, subtropical fruits like citrus, cherimoya, and guava provide some of the brightest colors and flavors of the season.

One of the most beloved subtropical fruits is different from the rest; it is a big green berry that contains no sugar and has more oil and protein than almost any other fruit. In a culinary context, it is used more often in savory dishes than in sweet, but is also sometimes used in desserts such as ice cream. Can you guess what large-seeded fruit we are referring to?

Avocados are thought to have originated in Mexico, though their exact genesis is unknown. Like corn, figs, sugar cane and other ancient crops, the avocado is a cultigen: a species domesticated so long ago (around 7,000 years in the case of avocados) and that has undergone such dramatic changes that its wild ancestor cannot be determined. Whatever the original source, most agree that cultivated avocados originate from three different regions: Mexico, Guatemala, and West India.

The rich fruits were first introduced to California in the late 1800s and have steadily grown in popularity. By far the most prevalent variety of avocado is Hass (which, contrary to popular belief, rhymes with glass). The Hass variety originated from a seedling purchased from avocado pioneer A.R. Rideout by a postman named Rudolph Hass. According to the California Avocado Commission website, “He planned to graft another variety on it, but when repeated grafts didn't take he planned to cut the tree down. Fortunately for avocado lovers everywhere, Hass's children talked him out of it. They preferred the taste of the tree's fruit to that of the Fuerte, the predominant variety and industry standard in those days.” Hass patented the new variety in 1935 and made a deal with nurseryman Harold Brokaw: Brokaw would propagate and promote the variety and give 25% of the proceeds back to Hass. Brokaw’s success in his venture is astounding; about 95% of the avocados grown in California today can be traced back to Hass’s “Mother Tree.”

In the 1950s, Harold’s nephew Hank and his wife Ellen decided, for fun, to start their own small nursery. The subtropical nursery stock they grew was in high demand, and Brokaw Nursery soon expanded to be the largest distributor of subtropical stock in California. Will Brokaw, Hank and Ellen’s son, manages farmers’ market sales of fresh fruit for Brokaw Nursery. He says his parents foresaw the “avocadoization” of California, a phenomenon that began in the 1970s.

At the farmers’ market, shoppers will find a diversity of avocados. Bacon, Fuerte, Pinkerton, Zutano, Gwen, Reed, Nabal, Esther, Lamb Hass, Jim, Mexicola, Stewart and, of course, Hass varieties are available most of the year, though each variety has its own season. The varieties vary more in characteristics like seed size, peel-ability and oil content than they do in flavor.

Two Ferry Plaza Farmers Market avocado farms, Four Sisters Farm and one of the Brokaw Nursery properties, are outside of the subtropical zone, so cross your fingers that tonight’s cold spell doesn’t result in a deep freeze. Temperatures much below freezing sustained for a long period can mean two years without fruit.

For a guide to avocado varieties and other information about avocados, check out the California Avocado Commission website or the University of California’s Avocado Information Page.

Market update

Ferry Plaza Farmers Market logo

This is the most up-to-date information about which sellers will and won't be attending the market as of Friday, when we send this letter. If there are no changes to a seller's status, they will not be listed! To find out which farmers regularly attend each market, click here. Please understand that there are often last minute changes--it's the nature of farming!

Saturday, January 13

In/Returning: Downtown Bakery, Hare Hollow, Happy Girl Kitchens
Out: Knoll Farms, Ella Bella Farm (for the season), Juniper Ridge (for three weeks), Tierra Vegetables, Andante Dairy, Happy Quail Farms

Tuesday, January 16

In: Fatted Calf, Sutton's Protea
Out: Blossom Bluff Orchards (for the season), Snyders Honey

www.cuesa.org

Email Maggie Gosselin (maggie@cuesa.org) with questions or comments about our Weekly E-letter.
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